Features Overview
MARKETING MATERIAL HANDLING WEBCAST
Customer Experience - The New Marketing Landscape
In this episode of the Marketing Material Webcast hosted by Lorie Leitner, Marketing Manager at ProLift and Red Andal, Marketing Manager at Liftow, they discuss the Customer Experience and how it fits into a Marketing Strategy with our Chief Experience Officer, Shari Altergott
MHEDA TALKS: BILL KAISER ON COMPANY CULTURE
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, speaks with Bill Kaiser, VP of Sales for CultureWise. They discuss the importance of company culture and how to establish a culture to take your company to the next level.
MHEDA TALKS: HOLLY DUDDY ON RECRUITING TECHNICIANS, CFT, AND DIVERSITY
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with Holly Duddy, Corporate Recruiter, ProLift Toyota Material Handling. They discuss the challenges of recruiting technicians, the certified forklift technician (CFT) program, culture, diversity, and more.
MHEDA TALKS: JUDY HOBERMAN ON CULTURE & WOMEN IN LEADERSHIP
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with speaker and author, Judy Hoberman. They discuss workplace culture, gender differences, women in leadership, building relationships, and more.
MHEDA TALKS: GARY MOORE ON OBJECTIVE BASED SELLING AND BUILDING RELATIONSHIPS
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with industry veteran Gary T. Moore. They discuss objective-based selling, building relationships, and the long-term effects of the pandemic on sales strategies and processes.
MHEDA TALKS: GEORGE PREST ON COLLABORATION, LEADERSHIP, AND THE FUTURE
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with George Prest, CEO of MHI in his last formal interview before retiring at the end of 2020. They discuss Promat DX 2021, leadership, team collaboration, and how to measure success. George also gives his perspective about the future of tradeshows and the business environment.
MHEDA TALKS: ANDY LEVIN ON CORPORATE SOCIAL RESPONSIBILITY
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with Andy Levin, Co-Owner of MHS Lift. They discuss the importance of social responsibility and activities within a corporation, and Andy gives examples of his company's programs.
MHEDA TALKS: LAURIE BETH NIX ON SOCIAL MEDIA MARKETING AND ENGAGEMENT
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with Laurie Beth Nix, Digital Marketing Specialist at Doosan Industrial Vehicle America Corp. They discuss all aspects of social media marketing including its role in the overall marketing strategy, branding, uses for different platforms, metrics to measure, engaging employees and customers, and more.
MHEDA TALKS: WILL MAYBURY ON GENERATIONAL DIFFERENCES AND FAMILY BUSINESS
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks with Will Maybury, Controller of Maybury Material Handling. They discuss generational differences, challenges in a family-owned business, dealing with conflict, employee engagement, and more.
MHEDA TALKS: JIM RIPKEY ON AFTERMARKET AND BUILDING RELATIONSHIPS
The CX Edge, Chief Experience Officer and Host of MHEDA Talks, Shari Altergott, talks Jim Ripkey, President of Hy-Tek Material Handling. They discuss the importance of taking care of customers and employees, managing and measuring aftermarket, and future technologies.